Curated By ZenithOptimedia, The ROI Agency
Find out more at http://puma-pulse.blogspot.com
Adidas is teaming up with researchers from a broad range of disciplines to make its manfacturing Asia more sustainable.
The shoe and apparel company has partnered with the Royal Melbourne Institute of Technology (RMIT) to take a close look at its supply chain and develop projects to improve it.
The research team, led by Professor Aleksandar Subic, head of RMIT’s School of Aerospace, Mechanical and Manufacturing Engineering, will include researchers from various backgrounds: Sports technology, sustainable manufacturing, sustainable development, sustainable energy, supply chain management and textiles.
The team will look into Adidas' suppliers in Indonesia, and then create projects intended to put new sustainability strategies in place.
In being chosen to work with Adidas, RMIT is on the receving end of a $207,000 research contract.
“RMIT secured this assignment based on their strengths in engineering, depth of understanding of sustainable manufacturing processes and their ongoing commitment to education in the region, which is exemplified by their Vietnam campuses," said William Anderson, head of Adidas Group's social and environmental affairs in Asia Pacific, in a statement.
The ultimate goal of the project is to set up a regional Sustainable Manuacturing Institute or standardized training for manufacturing suppliers in Indonesia, China and Vietnam.